Marly

Sweet Smell of Success for Niche Perfumes

This photograph shows "Parfums de Marly" boutique, a luxury and niche perfume brand, in Paris on December 12, 2024. ©Grégoire CAMPIONE / AFP   Produced in small batches with high-quality, natural or rare ingredients, niche perfumes are becoming big business even while retaining their exclusive nature. "We've had absolutely incredible ...