The United States Agency for International Development (USAID) launched “Discoveries Around Annaya” on Friday, a tourism route that connects 28 cultural and religious sites in Annaya, Jbeil.
The program is part of the Promoting Sustainable Livelihoods (PSL) initiative, which seeks to attract tourists as a means of improving local economies.
“This route is one of many USAID interventions to support local tourism and bring visitors and economic opportunities back to Lebanon’s rural tourist regions,” remarked USAID Lebanon’s Mission Director Julie Southfield as she unveiled the route during her speech.
“We remain committed to strengthening Lebanon’s tourism infrastructure, services, and workforce to attract both local and international tourists in the future,” she added.
[gallery size="full" ids="271597,271598,271599"]
Bishop Michel Aoun highlighted the project’s significance amid Lebanon's challenges, stating, “The promotion of rural tourism is crucial, especially given the government’s lack of focus on rural development.”
The PSL project by USAID aims at improving socio-economic conditions for approximately 126,000 residents and creating 1,500 jobs in tourism and related sectors.
"Tourism infrastructure and services need to be improved to develop Lebanon into a top-tier holiday destination,” added Southfield.
According to the executive director of the René Moawad Foundation, MP Michel Moawad, these projects are aimed at “empowering local communities by improving the competitiveness of tourism services and economic opportunities within the area.”
The route features quick response codes that give historical information at each site, along with a training session for local service providers to enhance quality service delivery.
The program is part of the Promoting Sustainable Livelihoods (PSL) initiative, which seeks to attract tourists as a means of improving local economies.
“This route is one of many USAID interventions to support local tourism and bring visitors and economic opportunities back to Lebanon’s rural tourist regions,” remarked USAID Lebanon’s Mission Director Julie Southfield as she unveiled the route during her speech.
“We remain committed to strengthening Lebanon’s tourism infrastructure, services, and workforce to attract both local and international tourists in the future,” she added.
[gallery size="full" ids="271597,271598,271599"]
Bishop Michel Aoun highlighted the project’s significance amid Lebanon's challenges, stating, “The promotion of rural tourism is crucial, especially given the government’s lack of focus on rural development.”
The PSL project by USAID aims at improving socio-economic conditions for approximately 126,000 residents and creating 1,500 jobs in tourism and related sectors.
"Tourism infrastructure and services need to be improved to develop Lebanon into a top-tier holiday destination,” added Southfield.
According to the executive director of the René Moawad Foundation, MP Michel Moawad, these projects are aimed at “empowering local communities by improving the competitiveness of tourism services and economic opportunities within the area.”
The route features quick response codes that give historical information at each site, along with a training session for local service providers to enhance quality service delivery.
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